SAMMA conference schedule - keep visiting for updates

conference schedule - keep visiting for updates
DAY ONE - Friday, September 28th
Conference Opening Night Reception – Tamarind Art Gallery (142 E. 39th Street at Lexington, NYC), Map
06:30pm - 07:30pm
Registration Opens – Get your badges early to avoid lines
06:30pm - 07:30pm
Cocktail Hour, Sponsored by Krait Beer & Bilimoria Wines
07:30pm - 09:30pm
Opening Reception and Keynote
DAY TWO - Saturday, September 29th
Conference Day Events – NYU Stern - Tisch Hall (40 W. 4th Street at Greene Street, NYC) , Map
07:30am
Registration Opens & Continental Breakfast
09:00am - 10:00am
Welcome & Morning Keynote
10:15am - 10:45am
Breakfast and Networking Break
11:00am - 12:15pm
Morning Parallel Sessions
Evolution of Content: Delivering Media at the Speed of Distribution
Joe Simon, SVP & CIO, Viacom
Neal Scarbrough, General Manager & Editor, AOL Sports
Vivek Shah, President, Fortune/Money Group
Salil Dalvi, General Manager, Wireless, NBC Universal
Sree Srinivasan, Co-founder, SAJA, South Asian Journalists Association and WNBC-TV Technology Reporter
The New Rules of Marketing? Do or Die!
Deepak Masand, General Manager, Food for Thought Unit, PepsiCo
Tim Rosta, SVP, Integrated Marketing, MTV Networks
Manish Shrivastava, President, The Home Depot, Incentives/Loyalty
Domenico Vitale, Chief Strategy Officer, Lowe Worldwide
Nick Pahade, Executive Director of Digital Development, Publicis Groupe Media, President, Denuo
South Asian What?: Building a Case for South Asian Marketing Satya Prabhakar, CEO, Sulekha.com-->
Tariq Khan, VP, Multicultural Marketing, Nationwide
Anu Babber, Senior Manager, International Programming, DirecTV
Nayan Padrai, CEO, Cinemaya Media Group
Vivek Sharma, Associate Vice President, Rediff South Asians in Entertainment
Gitesh Pandya, Founder and Editor, BoxOfficeGuru.com
Rekha Malhotra aka DJ Rekha, CEO & Founder, Sangament
Maulik Pancholy, Actor, 30 Rock & Weeds
Navi Rawat, Actress, N3mbers
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12:30pm - 02:00pm
Lunch
12:45pm - 01:45pm
Workshops (Optional. Limited Space)
Securing Sponsorships and Advertising
Being a Marketing or Media Entrepreneur
Venture Financing for your Ideas
Unlocking Your Creativity
South Asian Marketing 101
Copyright Protection and Emerging Media
02:15pm - 03:30pm
Entertainment Marketing: The Story Behind vitaminwater, 50 Cent and the New Future of Marketing
Rohan Oza, SVP, Marketing, glaceau / vitaminwater
Chris Lighty, CEO, Violater & Manager, 50 Cent
03:45pm - 05:00pm
Afternoon Parallel Session
Beyond :30: How to Use Brand Integration to Turn Your Brand Into Cultural Phenomenon
Justin Wilkes, SVP, Radical Media & Entertainment
Krishnan Menon, CEO, Phenomenon Entertainment
Mitchell Reichgut, Principal, Jun Group (P2P and Coca-Cola)
Rick Kurnit, Attorney, Frankfurt Kurnit Klein & Selz
Thom Dean, Principal, Dean: NYC
The New Pop Culture: Creating Marketing Opportunities with South Asia Products & Entertainment
Sharad Devarajan, CEO & Publisher, Virgin Comics & Virgin Animation
Vinodh Bhat, General Manager, Saavn & Managing Partner, [212]MEDIA
Rekha Malhotra aka DJ Rekha, CEO & Founder, Sangament
Maulik Pancholy, Actor, 30 Rock & Weeds
Gitesh Pandya, Founder, BoxOfficeGuru.com
New Media Gurus Speak Out: Case Studies for Creating Web 2.0 Success
Rafat Ali, Founder & Editor, paidcontent.org
Ramu Yalamanchi, Founder & CEO, Hi5
Sunny Ballijipelli, CEO & Co-Founder, ZoomIn
Nihal Mehta, CEO, nightt and Founder, ipsh! Mobile Marketing
05:15pm - 06:30pm
Closing Keynote
Rishad Tobaccowala, Chief Innovations Officer, Publicis Group Worldwide & CEO, Denuo
06:00pm - 07:00pm
Break
07:00pm - 08:30pm
Cocktail Reception
08:30pm - 11:00pm
Gala Dinner & Entertainment
Special Guest: Aasif Mandvi, Actor/Writer, The Daily Show with Jon Stewart
Special Guest: Nusrat Durrani, Senior Vice President & GM, MTV World
With Special Performances by: FALU & DJ Rekha